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No matter what kind of business you run, web design is an important component. Even brick and mortar businesses should have a well-designed website. So why is it important to have a website? Here are five reasons you can’t afford to skip a website for small business: 1. Virtually anything can be sold online. Even if […]
If you’re looking for SEO in Brampton, you’re definitely considering the right advertising strategy for your business. Right now there are about 30 million small businesses that are located in Canada, and the majority of the owners of these businesses and their consumers look online to find out some information about companies that operate in […]
Although email marketing has been around for several years, other types of online marketing seem to be taking over. However no business owner can really afford to forget about email marketing because it is still a very effective way to reach new customers while also building on connections with existing ones. Here are several reasons you should be doing email marketing to build your business.
For small business owners, Local SEO has become one of the hottest topics. With proper optimization, a small business can have an edge within its locality over bigger companies with bigger marketing budgets. Google Maps Marketing was created and has become one of the most important tools for small business owners in their local marketing effort.
You can’t underestimate the value of a great website, and if you’re about to embark on building a new site, there are some things you should know. You probably aren’t going to achieve a great design without professional assistance. Unless you’re a skilled designer yourself, the chances of making an effective, professional site on your own are slim. Let’s break down what to outsource when building a website:
When it comes to increasing your conversion rate, landing pages are one of the best ways to accomplish that goal. With a landing page, you have the ability to target traffic in a very specific way. Funneling traffic from certain locations gives you the opportunity to create a conversion instantly. Crafting a landing page that converts involves several steps.
So what does that mean for your business?
In a classic Zuckerberg style, Mark announced that Facebook is changing once again. According to Mark, the essence of his invention has been hijacked by businesses and news media and he feels he needs to
October 2017 marked Stage 2 of Google’s plan to label all HTTP pages as ‘Not Secure’ in Chrome. Chrome will label HTTP pages as insecure if users have the capability to input any personal data. Google specifies that this will apply to any page with a search box. It is estimated that 63% of traffic to http websites on chrome will be affected.
Web users are increasingly using their mobile devices to browse the Internet, and if you don’t have a responsive design, you’re missing out. It’s not just about the desktop or the laptop computer anymore; it’s time to make more room for tablets and smartphones.
Creating a website that converts visitors into subscribers or customers can seem overwhelming. There’s a lot that goes into designing a professional site, and it can be easy to get caught up in the details of the design. Yes, you want to make sure that all of your important information is on the site, but you want to avoid assaulting visitors with too much all at once. When it comes to gaining those conversions, keep in mind that less is more.
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